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Cinema signage

Digital signage for cinemas & theatres

Cinema and theatre signage — showtimes, concessions menus and promos across every screen, updated centrally with Fugo.

Large portrait digital display in a glass-fronted venue foyer showing a promotional message to passers-by
Why cinemas use it

What cinema signage does for your venue

Cinema signage is a network of screens (a display, a player and a CMS) that runs your showtimes, menus and promotions and lets you change them from one place. That means fewer printed posters, faster updates and a foyer that always looks current.

Keep showtimes accurate

Update session times, screen numbers and sold-out notices centrally so the boards in the foyer always match what is actually playing.

Sell concessions and upgrades

Put menu boards, combo deals and premium-seat offers on screens near the queue, where people are already deciding what to buy.

Promote what is coming next

Run trailers, poster art and pre-sale campaigns for upcoming releases across the lobby to build anticipation and advance bookings.

Cut printing and reprinting

Swap a slot on screen instead of designing, printing and mounting a new poster every time a title or price changes.

Look consistent across every site

Push the same brand, layout and campaign to one auditorium or every location in the circuit, without leaving your desk.

Manage screens remotely

Control the whole estate from one dashboard, with screen health and offline alerts so you know when a display needs attention before a customer does.

What plays on screen

What cinemas put on their screens

From the box office to the concessions counter, these are the screens that earn their place in a cinema or theatre.

Showtimes and session boards

Live listings of what is playing, when, and in which screen, so guests can see their options the moment they walk in.

Now showing and trailers

Poster walls and trailer reels for current and upcoming releases that keep the foyer feeling busy and current.

Concessions menu boards

Food, drink and combo menus above the counter that are quick to reprice and easy to swap between day and evening service.

Promotions and offers

Membership deals, loyalty sign-ups and premium-seat upgrades placed where guests queue and decide.

Wayfinding and screen directories

Directions to auditoriums, toilets and accessible routes so staff spend less time pointing the way.

Announcements and notices

Sold-out flags, late-running notices and safety messages that can go up across every screen in seconds.

How Fugo helps

How Fugo powers cinema signage

Design the content, schedule it around your programme, and manage every screen across every site from one place.

Design menus, showtimes and promos

Design menus, showtimes and promos

Build menu boards, session listings and promo slides in Design Studio with drag-and-drop tools, or start from a ready-made template and drop in your own titles, prices and artwork.

Browse signage templates
Schedule around your programme

Schedule around your programme

Set playlists to run by time of day so matinee pricing, evening menus and late-night promos change themselves. Give campaigns a start and end date so pre-sales come down the day a film opens.

See content scheduling
Run every site from one dashboard

Run every site from one dashboard

Group screens by location, publish to one auditorium or the whole circuit at once, and keep an eye on screen health with offline alerts when a display drops out.

See hotel signage
Keep concessions menus current

Keep concessions menus current

Update food and drink boards the moment prices or availability change, and reuse the same menu content across sites so every counter stays consistent.

Explore food & beverage signage
Common questions

Cinema signage FAQs

What is cinema signage?

Cinema signage is a network of digital screens in a cinema or theatre that shows showtimes, concessions menus, trailers and promotions. Like any digital signage, each screen needs three things: a commercial display, a media player and a CMS such as Fugo to build the content and manage every screen from one place.

Can I run concessions menu boards on the same system?

Yes. The same screens that show showtimes can run your food and drink menus. You can build boards from scratch or start from a template, and update prices or availability centrally. See our food & beverage signage for how menu boards work.

Can showtimes and prices change automatically through the day?

Yes. Playlists can be scheduled by time of day (dayparting) and given start and end dates, so matinee pricing, evening menus and pre-sale campaigns switch over on their own. See content scheduling and triggers for the detail.

How do I manage screens across several cinemas at once?

You manage the whole estate remotely from one dashboard. Group screens by location, publish to a single auditorium or every site at once, and rely on screen health and offline alerts to flag a display that needs attention. Multi-site venues such as those in shopping centres run this way every day.