Stadium and arena digital signage
In short: Fugo runs the everyday screens in your stadium: concourse displays, concession and bar menus, gate and wayfinding screens, back-of-house crew boards and box office. One dashboard, any hardware, priced per screen. It does not drive your LED scoreboard or ribbon board, and it is not an IPTV system. If you run conferences and exhibitions rather than a permanent sports venue, our events and venues page is the better fit.
Which screens in a stadium does Fugo actually run?
A stadium is not one screen system. It is three or four, and they rarely come from the same supplier. Fugo runs the everyday screens the crowd walks past, all from one dashboard.
Promote what’s on around the concourse
About jumbotrons and bowl LEDRun club promos, matchday messaging, safety notices and the next fixture on concourse and hospitality screens. Update every screen in seconds, so the message on the wall keeps up with the day. This is the concourse-screens job, not the main bowl LED.
Run the whole venue from one dashboard
The same hundred screens live in your stadium all year and do a different job every day. Fugo gives you central control of every one, and it is honest about the screens it does not drive.
One dashboard for the whole venue
Group screens by concourse, level, stand or building, then push to all of them, one stand or a single screen. If your club or operator runs more than one venue, the same dashboard covers the lot. Uptime monitoring shows which screens are up, and you can reboot a screen remotely instead of sending someone to a locked concourse on a Sunday morning.
- Group by concourse, level or stand
- Push to all screens or just one
- Manage more than one venue
- Uptime monitoring and remote reboot
Day-parting for the matchday clock
Schedule content to switch itself as the day runs: gates-open messaging, pre-match promos, half-time concession pushes, then full-time exit and travel information. Set a start and end time per item so finished content clears itself instead of sitting on a screen at 11pm. Sponsor and advertiser creative rotates the same way, with a start and end date per campaign.
- Gates-open to full-time
- Start and end time per item
- Auto-expiry, no late-night cleanup
- Recurring matchday schedules
Digital signage and IPTV are two different jobs
IPTV distributes live TV channels to screens, such as the match feed in your suites and lounges. Digital signage runs the content you create: promos, menus, wayfinding and crew briefings. Most venues need both, from different systems. Fugo does the signage job. Its Video Stream app can embed a single live HLS stream into a screen layout, so a concourse screen can show the feed beside your own content. Fugo does not replace an IPTV headend and does not distribute broadcast channels. It also does not drive your main scoreboard, ribbon boards or fascia LED, which run on specialist LED processors.
- Fugo runs: promos, menus, wayfinding, crew boards
- Video Stream embeds one live HLS stream
- Not an IPTV system, no broadcast channels
- Does not drive scoreboards or ribbon boards
Back-of-house and crew comms
Stewards, catering teams, groundstaff and matchday casuals do not read email. Put shift boards, briefing notes, safety reminders and headcount on a screen in the crew room and the loading bay, on the same account and dashboard as the public screens.
- Shift and briefing boards
- Safety reminders
- Headcount and rotas
- Same dashboard as public screens
Connect the tools your venue already uses
Fugo pulls content and live data from the platforms your teams already run, so screens across the concourse stay current without manual exports.
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Stadium digital signage FAQs
What venue operators ask before rolling out screens across a stadium.