DOOH & digital advertising signage on your screens or network
DOOH — digital out-of-home — puts advertising on digital screens in the places people already are, and Fugo is the software that runs it. Schedule campaigns, manage a screen network across sites and prove playback, all on the hardware you already own, from one dashboard. Book a demo to see it on your network.
Trusted by teams in 60+ countries
What you can run as DOOH
Advertising, sponsor content and promotions, scheduled into slots and played across the screens you choose.
Advertising campaigns
Run brand and promotional campaigns on your own screens or a wider screen network.
Scheduled and dayparted spots
Book ads into time slots and rotate them, so the right spot plays at the right time.
Sponsor and partner content
Sell space on your screens and give each advertiser their own scheduled slot.
Proof that the spot ran
Use activity logs to see what played and when, so you can report back to advertisers.
What is DOOH (digital out-of-home)?
DOOH is advertising shown on digital screens outside the home — in shops, malls, transit hubs, forecourts and offices. Instead of a printed poster, a digital advertising board plays scheduled, changeable content, so campaigns go live, rotate and come down without anyone reprinting or re-posting.
How Fugo powers your DOOH advertising
Schedule campaigns, run a network and prove playback, on the hardware you already own.
Schedule campaigns and slots
Set start and end dates and time slots for each campaign, so ads go live and come down automatically without anyone touching the screen.
Run a screen network across sites
Group screens by site, region or format and publish a campaign to exactly the right screens, from one board to a whole network.
See what played and when
The recent events log and per-screen activity show playback history, so you can prove a campaign ran and report back to advertisers.
Run it on the hardware you already have
Fugo is hardware-agnostic across Amazon Fire TV and the Signage Stick, Google TV Streamer, NVIDIA Shield, Android, Samsung Tizen, LG webOS, Windows and ChromeOS. Uptime monitoring and remote recovery keep the network on air. SOC 2 Type II certified, per-screen pricing.
Where DOOH advertising works
Anywhere people gather with time to look up, from a storefront to a mall or a transit concourse.
Retail and storefronts
Promote offers and brand campaigns where shoppers are ready to buy.
Malls and shopping centres
Sell advertising space across a centre and manage every screen as one network.
Transit and transport hubs
Reach a captive audience on screens in stations, concourses and waiting areas.