Digital signage makes the biggest impression when your audience can act on it. Instead of becoming stale & irrelevant, it can be a touchstone into your brand, enhance your customer experience & improve how people navigate the influx of competing information and brands.
With Fugo’s QR Code app for digital signage, you can easily generate and embed QR codes into your digital signage content to drive action from viewers - send them to a website, have them vote in a poll, follow you on social media, leave you a review, download a coupon - as long as you’ve got the link, the options for what you can do on screen are limitless.
Psst - try one of our pre-made QR code templates!
Need some inspiration for what to display? We’ve got ya’ covered. Check out some of our templates with embedded, customizable QR codes (all you have to do is paste your link!)
Here’s how to get started!
Note: there are two ways to add content with Fugo - via our playlist builder and in our design studio. We’ll cover the steps for both methods in each section.
1. Install the QR Code app
Using the playlist builder:
1.1 Log into your Fugo Account. If you don’t have an account yet, you can start your 14-day free trial here.
1.2 Click Apps in the top navigation bar to get to our app store.
1.3 Scroll to find the QR Code app in the store. To find it even faster, you can search for it via the search bar at the top of the store!
1.4 Click Try App to create a new playlist with the app.
Using the Design Studio:
1.5 Click Studio in the top navigation bar. Then click Create in Studio.
1.6 This will open up a blank canvas for you to start adding content to! To add the QR Code app, either scroll to find it in the Apps menu to the right or search for it to find it faster.
You may also want to add a QR code to content you've already created. That's possible too! You'll just need to open up the content in the studio and start editing it.
For the rest of this guide, I'll be working with a piece of pre-made content so you can get a feel for what the QR code looks like when overlaid on other content. My example will use Fugo's Burger Menu Blackboard template, and I'll be adding a QR code linking to an imaginary online menu.
1.7 Drag and drop the app onto your canvas from the menu. Or simply click on it and it will be added to your current slide.
1.8 You can drag the sizing handles of the app around to change the size. Make it smaller so you can split your screen and add other content, or make it full screen - that’s totally up to you!
Now that you’ve added the QR app, let’s take a look at how to customize the settings!
2. Customize the QR Code App
Using the playlist builder:
2.1 A pop-up window will appear where you can customize the app’s settings.
2.2 Change the URL to the page you want customers to open when they scan it.
2.3 Make duration greater if you think that it might take longer for your customers to scan the code in your circumstances
2.4 Once you’re all done, click Save Changes in the bottom right corner
Using the Design Studio
2.5 Click on the QR code app tile on the canvas. The app's settings will open up in the left-hand panel.
2.6 Change the URL to the page you want customers to open when they scan it.
You can continue to customize your content however you wish in the studio! Add media from one of our integrations, add stickers, use frames to create unique media stylings. Add slides with extra or duplicate content. You can even split your screen into zones!
2.7 When you’re satisfied with how your content looks, click Save and Close in the top right corner. This will close out the design studio. To publish this content, you’ll need to add it to a playlist, which we’ll cover in the next section.
3. Build out your playlist
Note: If you want to add content you created in the studio to a playlist. You’ll need to navigate to the Playlists page by clicking Playlists in the top navigation bar and Create Playlist to start a new playlist.
3.1 Give your playlist a name (we suggest making it something relevant to distinguish it from other playlists later on down the road.)
3.2 Click Select Screens to choose where to publish your playlist.
3.3 You can also add more content to your playlist by clicking Add More Content and choosing other apps, uploading media, or from the content that you created in the studio.
3.4 Finally, you can change the schedule of your content by setting the start and end date and clicking Week Schedule to edit the days and times your content will run.
4. Publish your playlist
4.1 Once you’re all done setting up the playlist, click Publish in the bottom right-hand corner of the screen to publish or schedule your content.
4.2 If you don’t want to publish just yet, you can click Finish Later and come back to your playlist at any time.
Tips to remember:
Make sure that the contrast between the code and background is great when it's not black & white. The code should be dark and the background should be light, otherwise, scanning apps won't be able to decode the message.
If the screen is too far away from customers, make sure that the code is big enough. The rule of thumb is that the code should be a 10th of the distance from which it will be scanned. So if the screen is 2 meters away, make sure that the app is at least 20 cm big.
And there you have it! If you find yourself still scratching your head, you can contact our team for help any time at email@example.com.